CBS Sports’ Shehan Jeyarajah has what to watch as the Big 12 Media Days arrive (this is Big 12 centric).

CBS Sports’ Dean Straka ranks the Big 12 coaches with, wait for it, Texas Tech head coach Joey McGuire ranked 10th:

Joey McGuire (46 overall): It’s a bit surprising McGuire isn’t higher on this list. In his debut as a college coach, he guided Texas Tech to its first winning record in Big 12 play since 2009. The Red Raiders also beat Texas and Oklahoma in the same season for the first time ever. The sample size is small, but McGuire’s early achievements give Texas Tech hope. Last year: 10th in Big 12

So, after last year, McGuire didn’t move up one spot (although there are more coaches with 14 coaches rather than 10) and I think that there must be this thing where they want McGuire to prove it more than one more year.

Lubbock Avalanche-Journal’s Nathan Giese makes the best and worst-case of Texas Tech finishing 4th. Here’s the worst-case:

Tech’s Case: Tyree Wilson required a lot of attention from opposing offenses, and he was a Top 10 NFL Draft selection for a reason. This year’s team struggles to match last season’s 31-sack total. Teams avoid throwing Dadrion Taylor-Demerson’s way and find more success through the air with a less cohesive secondary. The offense struggles to keep pace in shootouts.

Every year Matt Mosley of ESPN Central Texas interviews Joey McGuire and every year he texts me and asks me questions to ask McGuire. Mosley and I went to high school together and he knows I still do this. This is 30 minutes of Joey discussing all things Texas Tech.

Dallas Morning News’ Brad Townsend wrote a terrific profile on Joey McGuire and you should read the whole thing.

Big 12 Media Days starts today with TCU, Houston, Kansas, Baylor, Oklahoma State, Texas, and Baylor all scheduled for today and Kansas State, UCV, Texas Tech, Cincinnati, West Virginia, Iowa State, and Oklahoma scheduled for Thursday.